SINERG/ IA
Retail media, CTV, gaming, and advertising evaluation, all interpreted as a single signal. LATAM intelligence built on proprietary data, not generic surveys.
Where the signal becomes a decision.
Our proposal
We don't analyze what people ask AI. We analyze how AI transforms the way they make decisions.
Panel-to-Prompt ™: real conversational sequences, not declarative surveys — every prompt is evidence of how someone thinks, not just what they ask.
Retail media, CTV, gaming and advertising evaluation, read as a single signal, not as separate studies.
On-Demand teams built by challenge, not a template methodology.
Global solutions
The Pulse of AI in Latin America 2025: 36,590 real prompts, 1,536 people, 5 countries — Brazil, Colombia, Mexico, Chile, Argentina. Documented cases, not generic examples: Casa Madero (n=381), the actual sequence of how a decision was formed.
Our studies have enabled organizations to identify growth opportunities, develop new business models, and strengthen their competitive positioning.
